At Nexus Verse Interactive, we don’t just make games; we build digital universes. We are looking for a Social Media Specialist who lives and breathes gaming culture. This isn’t just about posting links; it’s about architecting the heartbeat of our player communities.
In this role, you will be the bridge between our development team and millions of players across the globe. You’ll be responsible for the voice of our flagship titles in Singapore and beyond, ensuring our brand is synonymous with innovation, engagement, and top-tier entertainment.
Job OVeview: Social Media Specialist (Gaming & Esports)
| Feature | Details |
| Company Name | Nexus Verse Interactive (Global Gaming Division) |
| Job Type | Full-Time, Permanent |
| Location | Singapore (Central Business District / Hybrid Options) |
| Salary Range | $4,500 – $6,800 SGD per month (Commensurate with experience) |
| Bonus Structure | Performance-based Annual Bonus + Project Launch Incentives |
| Department | Operations & Marketing |
The Mission
At Nexus Verse Interactive, we don’t just make games; we build digital universes. We are looking for a Social Media Specialist who lives and breathes gaming culture. This isn’t just about posting links; it’s about architecting the heartbeat of our player communities.
In this role, you will be the bridge between our development team and millions of players across the globe. You’ll be responsible for the voice of our flagship titles in Singapore and beyond, ensuring our brand is synonymous with innovation, engagement, and top-tier entertainment.
Core Responsibilities as Social Media Specialist
1. Community Architecture & Management
You will be the primary custodian of our digital ecosystems. This involves more than just “checking comments”—it requires strategic nurturing.
- Platform Mastery: Manage and grow official accounts across Facebook, X (Twitter), Instagram, Discord, TikTok, and YouTube.
- Discord Ecosystems: Design and moderate Discord servers that serve as high-engagement hubs for competitive play, feedback, and exclusive fan content.
- Voice Consistency: Maintain a unique, witty, and brand-aligned persona for each game title, ensuring players feel heard and valued.
2. Competitive Intelligence & Cultural Analysis
To stay on top, we need to know what’s happening before it happens.
- Rival Monitoring: Conduct weekly audits of rival game launches and social campaigns to identify gaps and opportunities for our own titles.
- Trend Spotting: Rapidly pivot content strategies to leverage viral TikTok sounds, memes, and “Internet Moments” before they become stale.
- Special Occasions: Design and execute high-impact campaigns for seasonal events (e.g., Lunar New Year, Mid-Autumn Festival, Halloween) and major gaming anniversaries.
3. Frontier Expansion
We believe in being where the players are.
- Platform Diversification: Lead the charge into Snapchat, Reddit, and Pinterest, tailoring content to the unique demographics of each site.
- Reddit Strategy: Engage with gaming subreddits authentically, moving beyond corporate PR to build genuine rapport with the “hardcore” player base.
4. Partnership & Agency Development
Collaboration is our superpower.
- B2B Networking: Identify and develop partnership opportunities with non-endemic brands (lifestyle, tech, F&B) to bring our games into the physical world.
- Agency Liaison: Manage relationships with external creative agencies and MCNs (Multi-Channel Networks) to ensure external assets meet our high internal standards.
Detailed Job Requirements for Social Media Specialist job
Academic & Professional Background
- Education: A Bachelor’s Degree in Marketing, Communications, Business, or a related field.
- Experience: 1–2 years of proven success in social media management. We want to see a portfolio that shows growth, engagement spikes, and creative storytelling.
- Industry Knowledge: You must be a gamer. Whether you’re into MOBA, FPS, or Cozy Sims, you need to understand the mechanics of what makes a community loyal.
Technical & Linguistic Skills
- Language: Native-level fluency in English is mandatory. You will be writing copy that needs to be sharp, grammatically perfect, and culturally relevant. Proficiency in a second language (Mandarin, Malay, or Bahasa) is a significant advantage for the SEA market.
- Trend Literacy: You should be able to explain why a specific TikTok format is working and how to adapt it for a gaming audience.
- Content Creation: While we have designers, your ability to quickly whip up a capcut edit or a trending meme is vital.
Soft Skills as Social Media Specialist
- Autonomy: You are a self-starter. In the fast-paced world of live-service games, you won’t always have a manual.
- Resilience: You can handle the “heat” of a gaming community and turn negative feedback into a constructive brand moment.
The “Bonus” Skills (Nice to Haves)
- Experience in Live Streaming (OBS, Twitch, YouTube Live).
- High-level Video Production skills (Adobe Premiere, After Effects).
- A pre-existing network of gaming influencers in the Southeast Asia region.
Why Join Nexus Verse?
IGG offer more than just a paycheck. We offer a culture where “playing games” is officially part of your research and development.
- State-of-the-Art Office: Located in the heart of Singapore with a dedicated gaming lounge and snack bar.
- Growth Mindset: We provide a generous “Self-Improvement Fund” for courses in AI, data analytics, or creative arts.
- Global Reach: Opportunities to travel to international gaming conventions like Gamescom or Tokyo Game Show.
How to Apply
Please submit your CV along with a link to your portfolio or a social media account you have managed. In your cover letter, tell us about one gaming community you admire and what you would do to improve it.
Note to Applicants: We value creativity. If you want to submit a short video introduction or a “TikTok-style” resume, we’d love to see it!