Overwolf is hiring Brand Partnership Director, West Coast

Job Overview

Overwolf, the leading all-in-one platform for creators to build, distribute, and monetize in-game apps and mods, is on the hunt for a sharp, battle-tested Brand Partnership Director (Ad Sales). We are looking for a high-energy “West Coast Brand Champion” to connect the world’s biggest advertisers with the most engaged gamers on the planet.

As we continue to scale our in-game media platform, this role serves as the commercial engine for our West Coast operations. You will tap into your deep network of publishers, agencies, and brands to craft bold, high-impact campaigns that resonate within the AAA gaming ecosystem. If you thrive on closing complex deals, love the energy of building something big, and have a passion for the gaming/modding world, this is the opportunity for you.

Compensation & Performance Table

Overwolf offers a competitive compensation package designed to reward high-performing sales leaders who consistently exceed their revenue targets.

Purpose of the Job

The Brand Partnership Director acts as the face of Overwolf for major West Coast stakeholders. This is not just a sales role; it is a strategic leadership position. You are responsible for identifying where brand objectives intersect with our unique in-game media offerings. By leveraging a consultative selling approach, you will transform standard ad placements into “media magic” that adds value to the player experience rather than interrupting it.

Detailed Responsibilities: Driving the Commercial Engine

Your mission is to own the West Coast territory and build a robust portfolio of high-value accounts that drive year-over-year revenue growth.

1. Commercial Strategy & Revenue Growth

• Territory Ownership: Own and execute the end-to-end commercial strategy for the US West Coast territory.

• Pipeline Management: Identify, shape, and secure strategic brand partnerships that align with Overwolf’s core values and growth metrics.

• Deal Closing: Manage complex negotiation cycles, moving from initial cold outreach to high-level contract signatures.

• Revenue Targets: Consistently meet and exceed quarterly and annual revenue quotas through proactive market engagement.

2. Relationship Management & Network Building

• Stakeholder Engagement: Build and maintain lasting relationships with top-tier publishers (e.g., Blizzard, Riot, Liquid), major agencies, and senior brand leaders.

• Consultative Selling: Lead high-impact meetings using powerful storytelling to demonstrate the unique value of the Overwolf ecosystem.

• Trusted Advisor: Serve as a subject matter expert for clients, helping them navigate the nuances of the gaming audience.

3. Proposal Development & Storytelling

• Compelling Collateral: Create bespoke proposals and presentations grounded in current industry trends and Overwolf success stories.

• Insights-Driven Sales: Use data-driven insights to show brands how they can successfully engage with the modding and in-game app community.

• Industry Leadership: Stay at the forefront of ad-tech and gaming trends to ensure Overwolf remains the preferred platform for West Coast advertisers.

4. Internal Collaboration & Campaign Excellence

• Cross-Functional Synergy: Collaborate closely with Product, Ad Ops, and Marketing teams to ensure campaigns are executed to perfection.

• Performance Tracking: Monitor campaign performance in real-time, delivering detailed insights and growth strategies to partners post-campaign.

• Feedback Loop: Provide the Product team with market feedback to help shape the future of Overwolf’s advertising tools and self-serve platforms.

Requirements: The Ideal Candidate

Overwolf is seeking a “builder” with a proven track record in the digital media landscape and an existing network on the West Coast.

• Industry Tenure: 5+ years in digital media sales, specifically within the gaming, esports, or entertainment sectors.

• Network Depth: Deep experience working with major publishers and agencies (e.g., Blizzard, Riot, Liquid, Patrol, Eisenberg).

• Technical Proficiency: A strong understanding of biddable media, programmatic buying, and self-serve ad platforms.

• Communication Mastery: Exceptional storytelling skills with the ability to present confidently to C-level executives.

• Mindset: Comfortable navigating fast-paced, ambiguous startup environments with a “builder’s mindset” and high level of autonomy.

• Geography: Must be based on the US West Coast with an established network of regional contacts.

Bonus Points:

• Specific Media Experience: Prior experience selling in-game or around-game media specifically.

• Gamer DNA: A genuine passion for gaming and an intuitive grasp of the modding/creator ecosystem.

• Startup Experience: A background in high-growth scale-ups where adaptability is key.

• Negotiation Style: A reputation for bringing “both brands and dragons” to the negotiation table and leaving with a win-win deal.

Working Conditions & Environment

• High-Growth Culture: Overwolf is a fast-paced environment where results are celebrated and initiative is expected.

• Hybrid/Remote: While the role allows for remote work on the West Coast, regular travel for client lunches, agency visits, and industry events (GDC, E3, etc.) is a core part of the role.

• Tools of the Trade: Access to CRM software, market intelligence tools, and a dedicated Ad Ops support team.

Commitment to Diversity & Inclusion

At Overwolf, we believe that the gaming community is for everyone, and our workplace should reflect that. We are an equal opportunity employer committed to creating an inclusive environment for all employees. We celebrate diversity and do not discriminate based on race, religion, color, national origin, gender, sexual orientation, age, marital status, or disability.

Summary Checklist for Applicants

Final Thoughts

The West Coast is the heart of the global gaming industry, and as our Brand Partnership Director, you will be the bridge between that industry and the world’s most iconic brands. If you are a strategic thinker who can turn brand objectives into “media magic” and you live for the thrill of the close, we want to hear from you.